For members, it's care they count on. For partners, it's a chance to shape a better future for the 60+. Together, we're building a trusted network across health, insurance, safety, and daily living.
Become a Partner
“We don't see our partners as vendors. We see them as changemakers, as people who share our vision and help us bring it to life. We know we can't do it alone. Every partner we bring on is a co-creator of this better future. Together, we're building something the 60+ can truly trust - one service, one interaction, one life at a time.”
Meenakashi Menon, Founder, Gen S Life
The 60+ market in India is underserved, underbuilt, and full of potential. Gen S Life is changing that and we're inviting partners who recognise both the opportunity and the responsibility. This is a movement gaining real traction, powered by a growing network of purpose-aligned brands.
Here's why you should partner with us:
One of India's fastest-growing segments with rising needs, spending power, and low brand fatigue.
Gen S Life reaches millions through national campaigns, offline outreach, and trust-based community referrals.
We work on shared charters, with clear standards around quality, care, and member experience.
From marquee players to regional partners, we build relevance and reliability at every touchpoint.
Become a Partner
We’re actively onboarding partners across categories who share our vision and want to transform how the 60+ life is perceived and led.
